Ctrip ticket improvements offer no default check products

Recently, Ctrip has noticed that some users use related issues reflected in ticket products. In response to this, Ctrip’s ticket products were urgently rectified, and the “Ordinary Booking” window was launched. Customers can check and cancel at any time.

Take China Eastern Airlines flight MU9107 to Beijing on October 11 as an example, enter Ctrip App ticket booking page. In the discount ticket display, Ctrip gave the customer two booking options, one for speed booking and the other for Ordinary booking.

Entering the general reservation page, all insurance products, transfer tickets and VIP lounges are not checked by default. Consumers can check their own according to their needs.

In addition, there are no products checked by default on the booking page for business class tickets. Of course, if consumers need to purchase insurance and airport tickets, they can still find relevant products on the booking page to check them.

In fact, under the trend of consumption upgrade, Ctrip has become a comprehensive platform for users to use travel products because of the diversified travel needs of users. Based on the needs of users, Ctrip provided the original VIP lounge and other products worth nearly RMB 200. This product will only sell for 28 yuan on the Ctrip platform.

In Ctrip's official ticket booking page, the value-added product options can also be cancelled. If you do not check any value-added products by yourself, the last paid price is "airfare price + aircraft construction" without any other consumption.

"In the future, Ctrip will also continue to focus on the needs of consumers and provide a better booking experience," said the relevant person in charge of Ctrip.

Regarding Ctrip's rectification, Cao Lei, director of the China Electronic Commerce Research Center, believes that the incident has also had a significant impact on Ctrip. However, as the “big brother” of the online travel industry, Ctrip was able to make corrections in the first round of doubts. Its attitude is very worthy of recognition. Driven by Ctrip, I believe there will be more platforms to join the rectification queue. This has a positive effect on the good development of the entire industry.

It is not difficult to see from the rectification page that the ticket purchase options have become more flexible, and users can actively choose the services they need, which greatly improves the user's ticketing experience. Ctrip's quiet provision of no-default products is not only a choice to respect the market and consumers, but also a continuous improvement and "evolution."

Cao Lei also said that the big tree attracts the wind, and the first question of the “leader” in question is understandable. It is inevitable that something is wrong. The key to this is the platform's handling of the incident. Ctrip demonstrated the well-being of a well-known company through practical actions, efficient processing speed and sincere rectification.

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