[Text|High-tech LED reporter Zhou Jianhua] "The most comprehensive cost-effectiveness is always the case. This is the core factor we consider for suppliers." Lin Jiliang, general manager of Mulinsen's share marketing, summed up the long-term requirements of Mulinsen's shares for suppliers. Mulinsen, which was officially listed on the Shenzhen Stock Exchange on February 17 this year, has recently become the focus of widespread industry attention.
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And the high-tech LED tour fourth station - Zhongshan Station (May 23), we invited Mulinsen as the contractor of our station tour, and discuss the topic of supply chain optimization in the industry.
“'Speed, innovation, scale, quality' should represent the universal characteristics of this era. Looking forward to the future, this supply chain is bound to provide more lighting industry in terms of 'composite innovation, electronic electronic control solutions and process equipment innovation'. A better solution!" Lin Jiliang analyzed.
We all know that the inventory of lighting companies includes raw materials, inventory goods, products in progress, and low-value consumables. If the company's products cover a wide range of products, the specifications and models of different products are also more, the multi-series products lead to a relatively high amount of stocking; at the same time, in order to ensure the stable supply of raw materials and reduce the market operation risks, enterprises also need to reserve raw materials for production and operation. Use, therefore, the amount of inventory of large-scale enterprises is generally higher. If abnormal changes occur in the raw material market and product sales market, it may lead to a certain risk of falling prices, which will have a greater impact on business performance.
Without continuous supply chain grooming and optimization, companies will inevitably lose steady growth, and vice versa will usher in good performance.
Throughout the 18 years of development of Mulinsen, whether it is from packaging to LED lighting products, or related hardware, plastics, drives and Other Accessories manufacturing, there are actions that are in line with the general trend of the industry and the company's own laws, so it is the success of its transformation. And Mulinsen, the largest production base of LED packaging capacity in the world.
It is understood that in 2014, Mulinsen LED components have a monthly production capacity of more than 20 billion pieces, and continue to expand at a rate of more than 1 billion per month. With strong production capacity, the cost of applying the lighting source of Mulinsen lamp beads is reduced from 60% to 20%. %-30%; successfully out of a cost-effective line of products to the public, to the market with the finished light source as a sharp knife.
“With the best materials, the best equipment, the highest wages and the most advanced craftsmanship, we are able to produce products that are both good and good!†The above requirements are even more valuable when comparing this survival principle. The continuous optimization of the supply chain, large-scale production, rich product lines, heavy technology research and development, and gradually accumulating the brand effect also undoubtedly constitute the core advantage of Mulinsen's shareholding.
Mulinsen's products pursue cost-effectiveness. However, it is not easy to find products that are truly recognized and accepted by the market. The way of Mu Linsen is to consider the basic requirements of the performance and safety of lighting products in accordance with the norms and regulations, and consider the optimal solution that can achieve high cost performance, avoid unnecessary waste, and thus control costs.