Konka next step firmly bet OLED TV

The current color TV market can be regarded as the "Warring States period" in terms of the brand pattern and technology trends. Samsung and TCL are behind Quantum TV. LG and Skyworth are dead OLED TVs, plus Shanghai Telecom's laser TV. A variety of concepts have emerged in the color TV market, and TV companies of various branches need to choose a team to make a "difficult decision."

Traditional domestic color TV old power Konka will focus on betting next OLED TV, want to take the initiative in the next generation of display technology choice, change the passive situation in the current color TV field.
According to people from Konka, Konka had new changes in the first half of this year. In the past two years, the company has been in the doldrums. In order to achieve profitability, Konka must return to the “new look.” In the last innovation, Konka will focus on strategic issues. On the follow-up of OLED TV technology, Konka will firmly support OLED TVs, hope to see OLED's large-scale popularization of bonuses, and strive to become the pioneer brand of OLED TVs.
At the Konka autumn new product tasting session last week, Konka gave up and Konka will soon have a big move in the OLED TV layout. Whether it is new products, technical or even price, it will be a big move that will make the industry To see Konka doing OLED TV determination.
In addition, according to related media reports, Konka raised 3 billion yuan in April this year will be gradually released, mainly focusing on brand and product technology research and development projects, rumored 300 million yuan will be used for OLED display technology research and development and other smart TV Related software and hardware technology research and development. At this time, Konka resolutely expressed its willingness to overcome the next-generation display technology OLED, adding Konka's confidence in OLED TVs.
Lv Jian, the general manager of Konka Multimedia Division, also received media interviews. As soon as the yield rate has rapidly climbed, once OLED TVs break the price threshold, they will quickly enter the general consumer market. Konka OLED TV sales this year is 10 times last year, and it is expected to double this year.
At the just-concluded IFA exhibition in Germany, we also saw that LG, Skyworth, Changhong and other representative manufacturers have all focused on OLED TVs. This has released a signal that OLED TVs are gradually winning the attention and recognition of mainstream manufacturers. The rapid follow-up of these manufacturers has greatly accelerated the development of the OLED industry.
According to insiders, OLED TVs have entered a stage of full-scale outbreak since 2015. OLEDs have been fully matured in terms of technology, product diversification, and product yield, and product prices have also been greatly reduced. In 2015, global sales of OLED TVs will reach 450,000 units, and in 2017, it will reach 6 million units. By 2020, it will exceed 10 million units and become the mainstream high-end product in the color TV consumer market. Now most of the traditional color TV brands have chosen to "climb" the route, and Konka choose to gamble on the team OLED TV from the current card point of view, obviously the momentum will be more adequate.

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