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Chongqing consumers have a good place to buy beautiful lighting products! On Saturday, the first phase of the Yuzhong District No. 1 Bridge Light Haicheng will be officially opened. This lighting professional store with a total area of ​​nearly 50,000 square meters will be used for Chongqing in terms of professionalism, quality and high quality. The home life of the person is radiant.
On the opening day, the large-scale promotion of the “Golden Autumn Lighting Festival†in Denghaicheng will also be kicked off. Lighting Haicheng teamed up with lighting, such as Matt, Lights, Carlos, Versailles, and Haojiayuan Lamps Life Museum, to launch a series of lighting offers, including kitchen appliances, cabinets, building materials, etc. Jiaxi's other categories of businesses will also participate in the opening ceremony.
The largest lighting store in the southwest, Haicheng, is formed by the professional floor store on the 3rd to 5th floor and the lamp Mart on the 1st to 2nd floors. Positioned as the middle and high-end flagship display center of Chongqing Lighting and the wholesale procurement base for mid-to-high-end lighting projects. It is the largest professional lighting sales in Chongqing and even in the southwest. This means that in addition to Chongqing consumers, the radiation of Denghaicheng will be as far as the southwest. Major cities.
The person in charge of Jia Jiaxi said that the current market of lighting in Chongqing is not large and scattered, and most of them are lighting agents. At the beginning of the construction of Denghaicheng, they are locked into a large number of professional lighting manufacturers or distributors. The three major advantages of professionalism, quality and fashion rewrite the lighting management pattern of Chongqing.
At the time of investment, Denghaicheng regards professionalism as an important standard and went to the lighting capital of China. The ancient town of Zhongshan, Guangdong Province, strives to introduce more manufacturers directly to the big brands. Among them, the most typical one is the China Lighting Lighting Chain Group, which was established by the Guangdong Branch of the Guangdong Electric Lighting Association and its more than 40 lighting manufacturers. It will enter the Chongqing City and enter the Jiajia Lights Haicheng for the first time. In addition, Denghaicheng also attracted the first lighting brands such as Kanos, Versailles, and Hong Kong famous lamps to enter the Chongqing market, as well as NVC, Op, Panasonic, Simon, TCL, and Haojiayuan Famous Light Life Museum. High-end lighting wholesale retailer. Together with the lamp Mart, which has already become a well-known brand in Chongqing, Denghaicheng has become the most concentrated place in Chongqing's high-end lighting products.
Factory direct sales price advantage Lamp Haicheng vigorously introduces lighting professional manufacturers or Chongqing distributors to open direct sales stores, which provides consumers with attractive price advantages.
The products that the lamp will sell are directly supplied by more than 40 lighting manufacturers. At the same time, it is also the display base of the latest products of the manufacturers in Chongqing. Due to the omission of the agent link, the price advantage is relatively obvious. Even the specialty stores opened by agents have the advantage of price concessions because of the status of the general agent. More importantly, most of the brands that have settled in Denghaicheng use this place as a wholesale base. Consumers can get the wholesale price of the merchants in the form of small group purchases.
The “one body and two squats†finally formed with the opening of Denghaicheng, and the “one body and two squats†business model that Jiajiaxi has been working since the beginning of this year has been formally formed. “One†refers to Jiajiaxi’s existing building materials business. “Two 冀†is the professional sales of kitchen equipment including Lamp Haicheng, kitchen appliances and cabinets, and Mr. Lu Yueping, President of Changjia Jiaxi, “One Body Two Wings†The formation of the model marks the completion of Jia Jiaxi's three-year development goal. "One body and two wings" is Jia Jiaxi's response to the fierce market competition. The differentiated competition strategy highlights Jia Jiaxi's business advantage, thereby making Jia Jiaxi the largest boutique lighting manufacturer in the west. “Kitchen Kingdomâ€, Chongqing’s largest cabinet purchasing base and Chongqing’s most distinctive boutique home building materials flagship.
Lan Haicheng Grand Opening Golden Autumn Lighting Festival
From November 7th to 15th, during the official opening of Denghaicheng, the “Golden Autumn Lighting Festival†grand promotion will be launched.
This is the first large-scale lighting promotion campaign launched by Jia Jiaxi. It is also popular with the big-name lighting manufacturers such as Lamps, Lights, Carlos, Hong Kong Famous Lights, and Good Home Lights Living Hall. Consumer concern. In the event, all brands of lighting manufacturers have launched the lighting price, carefully browse, consumers can always find a product that suits them.
In addition to lighting, Jiajiaxi also includes kitchen appliances, cabinets, and other categories of building materials businesses, will also participate in the large-scale promotional activities of the lighting festival.
During the 9-day event, Jia Jiaxi launched a super-strong event:
Activity content 1: Shopping wins the grand prize. During the event, you can participate in the sweepstakes of the mall by purchasing lighting and building materials with a single ticket of 1,000 yuan. Prizes include 42-inch brand-name LCD TV, Acer laptop, fully automatic Haier washing machine, 9 Yang Soymilk, Aopu Yuba and so on.
Activity 2: Shopping and cash back. Customers in the mall 1 to 2 floor "light Mart" shopping full of 1000 cash back 68 yuan, and so on; customers in the 3 to 9 floor business shop, the mall unified cash register of 500 yuan, you can participate in the cash prizes. The lottery returns directly to the cash according to the proportion of the amount of the shopping payment, ranging from 3% to 100%. The maximum return amount is limited to 5,000 yuan, and the winning rate is 100%.
Activity 3: The lighting is shocking. At that time, hundreds of brand lighting merchants will launch special products for consumers to sneak activities. Content 4: Other building materials include: kitchen appliances, cabinets, tiles, doors and windows, floors, wallpapers also launched a shocking price to participate in the lights of Haicheng Opening ceremony. 