For the security industry, the development of the civilian market is the biggest change after the infiltration of Internet technology and thinking. Is this change good or bad for the traditional security industry? After strong cooperation and cross-border cooperation Where is the road to survival for security SMEs?
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Internet + security rises the market, the inertia of small and medium-sized enterprises
In addition, for the confidentiality of technology, similar monitoring networks pursue security, reliability, and control, while the Internet advocates high efficiency, openness and flexibility; the contradiction between open revenue and confidentiality of cooperation should also explore the pursuit of a good threshold. From the experience of many years of cooperation, the early division of the clear interface between each other, clear interface, clear documentation, will greatly reduce the requirements of confidentiality.
Is Internet + security a success or a failure?
The development of civilization is the biggest performance of cross-border cooperation among security enterprises. As a branch of specialized security, the civilian security market focuses users on families, small shops and small and medium-sized enterprises, and its huge market potential has attracted a large number of security companies. Since 2013, many security companies have shifted their focus from the traditional professional security market to the civilian market, intensified the research and development of civilian products, introduced Internet thinking, and competed in the new blue ocean of the civilian market. However, so far, there has not been a pure Internet product success in the security industry, which just reminds the industry waiters to remain calm, clear target appeal, and choose their own positioning.
It is undeniable that the "Internet fever" carries obvious traces of concept hype: it originates from securities companies and is quickly bound to the media, feedback to the Internet industry itself, and then to the government, to enlarge, is a kind of finance, media, The resonance of the Internet and the government. First of all, for listed companies, the manufacturing concept is a market strategy; secondly, such input is often different from the initial positioning and final harvest. The positioning of the publicity is the Internet, and the final product form returns to the traditional security market. Finally, the essence of the Internet is based on The demographic dividend is easy to develop in a country with a large population, and the technical threshold of Internet products and applications itself is not necessarily high. On the basis of rational understanding, if there is no longer-term technology investment and innovation, the "small truck Internet" innovation is difficult to support the long-term technological development of a country or a company. If there is no market explosion, because the technology itself can not bring benefits, the transition from a single technology to a technical architecture has great technical risks, so the technical workers must be adventurous.
Living law <br> <br> monopoly and competition to the market for SMEs inert born is a contradiction. Like most other industries, the security industry will also be dispersed to concentrated, from the chaos of the government to the relatively orderly period. During the period, with mergers and cooperation, it is bound to form 3-5 large enterprises and several small enterprises. The accompanying steady state. The so-called stable state means that large-scale large-scale manufacturers can often subjectively delay the steps of technological upgrading to control market sales. Although small enterprises have amazing innovations, it is difficult to achieve counter-attacks, which objectively makes the market a "noble game". Inert state.
So how do you live in the small and medium-sized enterprises at the bottom of the game? We hope to have a third path in the industry, so that some small and powerful enterprises with the strength and innovation can focus on the subdivision, and the subdivision will be the ultimate, and then can be given to small And the beauty of the company takes an important stage.
Internet + security rises the market, the inertia of small and medium-sized enterprises
Like most other industries, after a long-term cyclical market knockout, the security industry is moving toward a steady state with a number of small businesses led by 3-5 large companies. At the same time, the consequent strong cross-border cooperation between IT and Internet companies is trying to break this stable state and intervene in the security industry.