Ningbo Autrends International Trade Co.,Ltd. , https://www.supermosvape.com
At present, the wire and cable manufacturing industry is facing a very serious situation. With the rise of raw materials such as copper, aluminum and plastics, the prices remain high, the production costs of wire and cable companies will increase substantially, and the original profit margin will be further suppressed. The continued low price competition of some domestic enterprises will make the domestic wire and cable manufacturing industry worse. If the price is raised, it means that the price level of some domestic wire and cable enterprises is getting closer and closer to the price level of similar products of international multinational companies. It is getting closer and closer to the price level of similar products of national multinational wire and cable companies. Because the national multinational company's brand is much louder than domestic companies (such as Italy's Pirelli, Japan's Sumitomo, the United States' Corning, France's Nexans, etc.), once the price advantage of domestic wire and cable companies is lost, it also means market competition. The pressure is constantly increasing. Moreover, after the price increase, the price war within the wire and cable industry has not completely disappeared, and the market competition pressure has increased accordingly.
Under the pressure of such strong market competition, the only way for cable companies to survive is to optimize resource allocation through innovation, improve productivity, increase the technical gold content of wire and cable products, and reduce production costs. Independent innovation has become the main driving force for the development of wire and cable manufacturing industry. To enhance the ability of independent innovation, it is necessary to adjust the industrial structure and transform the growth mode. Promoting industrial innovation requires not only product innovation, but also innovation, service innovation, technology innovation, and brand strategy innovation.
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