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The industry believes that the current three brands of Osram, Philips and the United States include more than half of the global lighting market. Samsung has incorporated Samsung LED into its subsidiary, and has consistently integrated the downstream bulbs from the upstream die and package, and branded its own brand, indicating that it is going to the world in the field of lighting, challenging the first-line brands of Osram and Philips.
Because South Korea has always been the enemy of Taiwan's LED industry in the international market, as the LED industry's application focuses on the two major markets of backlight and lighting, the industry analyzes, in the field of TV, NB and mobile phones, the Samsung 挟 brand's estuary In the backlight market, it is difficult for Taiwan to compete with South Korea.
According to industry analysts, Samsung’s attempt to pull the LED battlefield into the downstream lighting field is obvious. Taiwan’s LED industry has a fine division of expertise, especially in the upstream chip and midstream packaging. It still has an advantage in the international market and is most needed by the Taiwan LED industry. It is a strong seaport. If we strengthen our cooperation with the mainland market or with European, American and Japanese brands in the future, we will have the opportunity to compete with South Korea.
Samsung LED engages in the challenge of facing international manufacturers and Taiwanese industry
[High-tech LED News] Recently, foreign media reported that Samsung is considering incorporating Samsung LED with its Samsung Motors joint venture company. The Taiwanese industry believes that it will directly challenge international companies such as Osram and Philips, and also believes that it is a Taiwan LED manufacturer. Bring competitive pressure.