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On January 7, 2015, Samsung Electronics and Future TV jointly launched a new version of the Panda TV app. It is understood that the app will be available on Samsung Smart TVs 2014 and 2015.
On September 26, 2014, at the forthcoming fourth session of the CP partner exchange, the future TV CEO Zhang Yuxia said that in the future, TV will be deeply bundled with Tencent’s social platforms including WeChat and QQ, and both parties will jointly carry out Internet TV value-added services cooperation. . In addition, content copyright providers such as China Watch.com and Shengyang Sun also said that they will strengthen cooperation with TV in the Internet TV industry in the future.
On August 20th, 2014, HKUST and CNTV's Future TV will jointly release "Future Remote Control" products on August 20. Users can control TV and on-demand programs through voice interaction.
On August 18, 2014, Konka's newly released TV series Easy TV Slim8800 reached cooperation with CNTV in terms of content.
In July 2014, Future TV Co., Ltd. and Oriental Cable Network Co., Ltd. initiated the strategic cooperation of DVB+OTT. Its "China Internet TV Zone" on-demand service will land on Dongfang Cable Interactive TV Platform. This strategic cooperation will be based on their respective advantages. Internet thinking, development of integrated business.
List of collaborators: Samsung, Tencent, CTS, Jusheng Sun, HKUST, Oriental Cable Network Co., Ltd.
BesTV's industry cooperation and self-integration are the main theme
On January 26, 2015, BesTV issued an announcement stating that the company plans to set up five business groups, namely Internet TV business group, cloud platform and big data business group, host game business group, telecommunications channel business group, and network video business group. It also announced that it will jointly invest and establish a joint venture with FremantleMedia Group Co., Ltd. and Suzhou Zhihou Investment Management Co., Ltd. It is reported that the purpose of establishing the new joint venture company is to create, develop and develop new entertainment programs.
In January 2015, the Xbox One National Banking officially launched the BesTV Internet TV, BesTV Premier and other select video services on January 21, and BesTV has also received SARFT and Shanghai Municipal Bureau of Culture, Radio, Film and Television for Xbox One. Internet TV serial number approval.
On December 26, 2014, BesTV and Oriental Pearl announced that at the same time, BesTV's plan to incorporate the Oriental Pearl has been agreed in principle by the State-owned Assets Supervision and Administration Commission of the State Council and Shanghai State-owned Assets Supervision and Administration Commission. In addition, the expansion of the Shanghai Free Trade Zone has been approved by the State Council, and the game equipment market is expected to increase. With the merger of BesTV and Oriental Pearl, the company’s game business will be effectively integrated.
On December 26, 2014, Sichuan Telecom took the lead in cooperating with Huawei, Changhong, and Hisense, as well as many domestic TV manufacturers such as China Internet TV, Sichuan Radio & TV Station, Chengdu Radio & TV Station, BesTV, Superior Pollop, Skyworth, SONY, Samsung, and ZTE. , communications equipment manufacturers, audio-visual content providers set up 4K ultra-high-definition industry alliance, BesTV as an important partner involved.
On December 5, 2014, BesTV and Oriental Pearl are brewing major changes in the organizational structure of listed companies. In addition, the company will raise 10 billion yuan from non-public offering of stocks, and then put into OTT TV, cloud platform, big data, copyright content and other projects.
On October 11, 2014, BesTV and Lianzhong jointly announced that the two parties had reached a strategic cooperation. It is reported that the two sides jointly conducted R&D operations for video games. In the future, BesTV and Lianzhong also plan to jointly conduct full-scale cooperation in the field of TV chess and card competitions, and top-notch broadcasts at home and abroad.
In October 2014, during the National Day, BesTV launched an anime video of the Dragon Master 2 who had just created 400 million yuan at the box office and the king of the tortoise and then the king of the jungle. The videos were successively on IPTV, OTT, WeChat TV, etc. Large platform.
On September 29, 2014, BesTV and Microsoft jointly announced the official launch of the Xbox One Chinese language game console. According to analysis, this will drive the rapid rise of peripheral industries such as game consoles, accessories, software, content, and applications in China, ultimately pulling hundreds of billions of output value, and will also play a positive role in promoting the living room TV games.
On August 18, 2014, Konka's newly released TV series Easy TV Slim8800 reached a cooperation with BesTV in content.
On July 10th, 2014, BesTV New Media Co., Ltd. jointly established Perfect World, Giants Network, Jiuyou, Lianzhong, Ninth City, Xinxin, New Oriental, Kona, Yiyou, Mu and a total of 12 domestic famous enterprises. The first "home game industry alliance" in China. In addition, BesTV and others are still actively planning to take the lead in initiating the incubation of China's family game industry and making efforts to build China's family game industry ecosystem.
On May 25, 2014, Shanghai Oriental Pearl (Group) Co., Ltd. issued an announcement formally establishing a joint venture with Sony (China) to jointly establish two joint ventures in the China (Shanghai) Free Trade Pilot Zone to be responsible for the production and marketing of Sony. The Group’s Sony Computer Entertainment Inc.’s PlayStation hardware, software and related services provide services in China. (Note: On December 26, 2014, BesTV and Oriental Pearl announced that at the same time, BesTV’s plan to incorporate Oriental Pearl has been agreed in principle by the State-owned Assets Supervision and Administration Commission of the State Council and the Shanghai State-owned Assets Supervision and Administration Commission. PS4 and Microsoft’s Xbox One are at the same door.)
Some events that seem to have no direct relationship with Internet TV but may have a significant impact:
On October 27th, 2014, Transformers 4 landed on BesTV IPTV. It is understood that after the recent cooperation with 20th Century Fox's film copyright, BesTV's Hollywood copyright cooperation map has been extended to all six movie giants, and the remaining five are respectively. Paramount, Universal Pictures, Sony, Warner Bros. and Disney.
In October 2014, BesTV and the 20th Century Fox Corporation reached a copyright cooperation agreement, which will bring audiences to Fox's flagship movie.
On August 19, 2014, BesTV invested nearly 100 million U.S. dollars in AdEdsch, a mobile advertising platform. It is reported that the acquisition made the "platform+X" all-media advertising and digital marketing strategy more complete, namely, IPTV, OTT, and smart TV. It is represented by new media interactive television advertisements, Internet accurate brand advertising represented by wind acts, outdoor digital media advertisements represented by “Good Ten Mediaâ€, and Internet advertising and multi-screen digital marketing represented by Aide Siqi.
List of cooperators: Oriental Pearl, Sichuan Telecom, Huawei, Hisense, Ulead Pollock, Skyworth, Sony, Samsung, ZTE, Lianzhong, FremantleMedia, Microsoft, Perfect World, Giant Network, Jiuyou, Ninth City, Xindong, New Oriental, Can That's the tour, the tour, Muhe, Paramount, Universal Pictures, Sony, Warner Bros., Disney, 20th Century Fox, Ed Siqi, etc.
China’s cooperation in the industry is the mainstream trend
On December 15th, 2014, Hua Shu released the “Record for Searching†special program created by Discovery, the largest documentary producer in the world, in Hisense Smart TV's number of clients. Nearly 3 million Hisense smart TV users can conveniently watch the program online. .
On November 18th, 2014, China Huazhong released the latest version of China ZTE Internet TV ZERO, and the Huada Internet TV ecological win-win plan. It has attracted strategic partners such as Ali, content partners such as Discovery, SONY, Dolby, Haier, Hisense, TCL, Konka and many other TV hardware manufacturers to build an Internet TV ecosystem.
On November 11th, 2014, the new Tmall Box was officially launched, and this section produced in-depth cooperation on the content with China.
On July 16, 2014, Alibaba reached an agreement with Huada, EA, Gameloft and Glu mobile to launch an "Image + Music + Games + Education" content alliance.
On April 8, 2014, the Hangzhou Yunxi Investment Partnership (Ma Yun and Shi Yuzhu, who were controlled by the company, was established specifically for the purpose of acquiring shares in Huaqiao) had a stake of 6.536 billion yuan in Huadian Media, and the two parties reached a strategic cooperation to jointly participate in the original content and video communications. In the areas of games, music, education, cloud computing, big data, and other aspects of layout and mergers and acquisitions, we will jointly expand the upstream and downstream of the cultural media industry chain.
OTT smart terminal product cooperation
On January 16, 2015, the open-car eight-core TV box H7 was officially launched, and the product was equipped with a number of China Internet TV platforms.
On August 18, 2014, Konka's newly released TV series Easy TV Slim8800 reached a cooperation with Huawei.
On August 7, 2014, Sony United announced the 4K media player FMP-X10. This is also the number of TV operators introduced to China’s Dolby area, and once again cooperated with top global TV manufacturers and Hollywood studios to provide world-class content viewing standards for domestic users.
Some events that seem to have no direct relationship with Internet TV but may have a significant impact:
On November 28, 2014, Hua Digital Media stated that its subsidiary company plans to initiate the establishment of the Zhejiang Hua Digital Culture Media Industry Investment Partnership (Limited Partnership). The Industrial Investment Fund will focus on the direction of the company's strategic development, major investment and “new media, New network related content, technology, applications, wired networks, mobile internet, cloud computing and smart terminals.
From October 28, 2014 to October 31, 2014, Huada Joint Alipay launched an exclusive bonus for sending cash red envelopes on TV Taobao. In addition to cash bonuses, Wah Tsing also provides users with pre-existing TV bills to send Chinese interactive products.
In October 2014, the China Broadcasting Research Institute of Broadcasting, Radio, Film and Television and a number of provincial-level broadcasting and television reached a cooperation to establish the Southern Branch of Guangzhou University. It is understood that the company will carry out various studies centering on radio and television networks, platforms, and terminal technologies.
On August 27, 2014, Hua Digital Media Network Co., Ltd. invested and established its wholly-owned subsidiary Hua Digital Media Capital Management Co., Ltd. with its own funds. After the establishment of Huadian Capital, it will focus on the upstream and downstream companies in the cable television network, cultural media industry, and new media industry chain, and will devote itself to serving the growth of mergers and acquisitions of listed companies. The early layout is related to Hua Digital Media’s “New Media, New Networkâ€. Content, technology, applications, mobile internet, cloud computing, and smart terminals.
In July 2014, Alibaba and Huadian jointly launched a new platform for TV shopping, “TV Taobaoâ€, and convenient services such as TV shopping will be successively launched.
On July 23, 2014, Huada and Yanhua Smart reached a cooperation and the two sides will conduct in-depth cooperation in various professional fields such as energy conservation and environmental protection, smart buildings, smart medical care, smart communities, intelligent transportation, and smart security.
On July 15, 2014, Huadian and Xinjiang Radio and TV Network signed an agreement on capital increase and share expansion of Xinjiang Video Media Co., Ltd., and Huada Media increased its capital by 10.2 million yuan. Video Media will leverage on China Capital in terms of capital, content, platform and technology. The advantages and resources in such areas can further develop the minority language programming market.
On June 18, 2014, Huada reached a strategic cooperation with the government of Jianggan District in Hangzhou and established a long-term and stable strategic partnership in the field of informatization and information industry, and actively promoted the construction of “Smart Riversâ€.
List of collaborators: Discovery, Sony, Dolby, Haier, Hisense, TCL, Konka, Alibaba, Alipay, broadcasting and TV operators, Yanhua Intelligent, Xinjiang Radio and Television.
China Radio International (Guangdong, CIBN)
Developing industry cooperation for Internet TV business is the main trend
In January 2015, CIBN HDTV (Youku TV Version) was officially released. This product is a network video client product designed and developed for Android large-screen users.
Through the human-computer interaction interface specially designed for large screens, it provides users with a comfortable and relaxing video viewing experience.
On November 24th, 2014, the Guangdong side launched the “Inside all one†program, which unites industry chain partners such as Youku and TEA alliance members, value-added providers, and chip makers to form an end-to-end standard solution. Provide integrated package license control, content, game value-added packages and other packages.
In November 2014, according to informed sources, after being suspended by the SARFT and cooperation with the original licensee CNTV, LeTV had reached an agreement with the licensee Guangdong, and the rectification work was drawing to a close. Future country Guangdong provides content for LeTV's OTT terminal products.
On August 18, 2014, Unity announced the official launch of the Unity Gaming Industry Investment Fund in Greater China. The Unity Gaming Industry Investment Fund was established with the support of Huashan Capital, and the Guangdong Party is the cornerstone investor of the fund. The fund focuses on mobile game investment, and actively deploys video games and emerging 3D industry applications.
On August 18th, 2014, the signing ceremony of the strategic cooperation was held between the Guangdong side of the country and the beautiful association of software, network bridge culture, Oriental Jiahe, Taiwan new technology, Taiwan Shun Yang technology, Taiwan Yunyong technology. In the future, relevant cooperation will be launched for the Internet TV market.
On August 4, 2014, CIBN launched the smart life strategy for CIBN Internet TV. It is reported that CIBN's current industrial layout is mainly divided into three parts: the domestic OTT business layout, game business layout, and overseas business layout. At the same time, the joint efforts of China Guangdong Fangmeiban Software (Shanghai) Co., Ltd., Huawei Technologies Co., Ltd. and Youku Group to establish a smart home entertainment alliance.
On August 4th, 2014, China Guangdong Fangfang Tianyuan Juyuan (Beijing) Media Technology Co., Ltd. (the largest company in the domestic broadcast and television new media industry to provide system technology solutions and professional service support) jointly established Dongfang Tianmai limited liability company.
In 2014, CIBN and a local operator in Thailand established a joint venture company, Global Kaige. It is reported that the Thailand market pilot provides an end-to-end solution, which is estimated to be the main mission of Global Kaige. In other regions, CIBN is expected to be more of a CP and SP.
On July 29, 2014, Youku Tudou Group invested 50 million yuan in the Guangdong side of the country. In the future, both parties will jointly launch Internet-related television services. At the same time, the two sides also established a joint venture to create a "Global One." It is reported that "Global One" is mainly responsible for the development of the domestic Internet TV market, the future will also open up overseas markets, joint sales to the overseas sales of Guangdong China TV's subsequent launch of China TV hardware.
On July 29th, 2014, Guangdong Province and Unity, Huawei, and Youku initiated the establishment of the "Smart Home Entertainment Alliance." It is reported that the alliance will develop an "open and feasible" standard for digital entertainment for the whole family, reduce the cost of development and commercialization of the entire industry chain, and promote the prosperity of the entire industrial market. This standard will be conducted every year. Update release.
On June 12th, 2014, Chunhui Group, a wholly-owned subsidiary of Contemporary Oriental Company, signed a cooperation agreement for Internet TV business with Guangdong. The two parties opened the CIBN-Contemporary Theatre Internet TV business on the Guangdong platform of the country and the Guangdong delegation authorized the contemporary Chunhui promoted the CIBN Internet TV business within the scope of the license and the Guangdong Chunhui authorized country Guangdong used and promoted the CIBN-contemporary theater Internet TV business to reach cooperation intentions.
OTT smart terminal product cooperation
On August 18, 2014, Konka Television, CIBN, and Youku Tudou released the TV TV's premier TV slim, CIBN as a content partner of Konka, providing high-quality video content for the latter, and CIBN Internet TV will also come from the parent company in the future. Resources and overseas resources have further leveraged the advantages of the license and strengthened the depth and breadth of cooperation.
List of collaborators: Youku Tudou, Huawei, Liangban, LeTV, Unity, Tianhe Juyuan, Thai operators, Chunhui, Konka, etc.
Southern Media (Excellent Friends Pollock)
On January 30, 2015, Skyworth teamed up with Guangdong Broadcasting and Television and Premier Pengle in 2015 to fully collaborate on in-depth cooperation on Internet TV. Guangdong Broadcasting and Television Station is responsible for the integrated broadcast and control management functions of cooperative products, and Premium Pengle is responsible for the technology of cooperative products. Platform support, content integration and operation services. Skyworth is responsible for the customized production and sales of cooperative products.
On January 28th, 2015, Ulead Boule signed a strategic cooperation agreement with Changhong and Guangdong Broadcasting and Television. The three parties will seamlessly connect the Internet TV content cloud platform services to hardware products to create top-notch Internet TV. The licensee of the Guangdong Broadcasting and Television Station will be responsible for the integration of broadcast control management functions, and the superior Pengle will provide technical support and content integration and operation services. Changhong will be responsible for the customized production and sales of televisions.
On January 27, 2015, 360 entered into a strategic cooperation with Ulead Pollock and joined the “Internet TV Content Cooperation Allianceâ€. According to reports, the copyright content that the alliance cooperates with will be all provided to Guangdong Radio and TV station's Internet TV platform, bringing the most abundant content for Internet TV users.
On January 4, 2015, Ulead Boule took out "500 million advertising red envelopes" to cultivate the Internet TV advertising market. With advertising as its main resource, the company selected ten major advertising categories worldwide for its main advertising. This action relied on the excellent friends and Pule precision big data advertisement delivery system. By real-time monitoring of platform user data, etc., the product was more accurately delivered to users, fully guaranteeing an efficient operation system and realizing the linkage of advertising sales.
On December 26, 2014, Sichuan Telecom took the lead in establishing a 4K ultra-high-definition industrial alliance among TV manufacturers, communication equipment manufacturers, and audio-visual content providers in the United Nations, and Premier Pengle participated as an important partner.
On November 4, 2014, Premier Peng and Sohu formally announced the establishment of the "Internet Television Content Cooperation Alliance." According to reports, the copyright content that the alliance has cooperated with will be provided to the Guangdong TV and TV station's Internet TV platform.
On August 21, 2014, Southern Media and Outstanding Pule joined hands with the "Taiwan MOMO Parent-child Taiwan" children's program production team to create the "Tomo tomorrow plan." Excellent friends pop music to children's home-made programs as a strategic entry point, officially opened the Internet TV TV e-commerce debut.
On August 13, 2014, Ulead Pollock and Nielsen Netcom conducted in-depth discussions and research on the development of China's Internet TV industry and formally released a white paper on China's Internet TV development. This white paper hopes to use objective data as a support to resolve the current situation. The Internet TV industry is generally confused and clarifies the future business model of the industry.
On June 25th, 2014, Southern Media's strategic partner, Uleader Pule, held a new product launch event for Internet TV. The company launched an excellent film and video on demand product, excellent friends to look back on the product, excellent friends channel carousel products, best friends desktop APK product , excellent friends guide mobile phone products.
List of collaborators: Changhong, Guangdong Radio and Television, 360, Sichuan Telecom, Huawei, BesTV, Sohu, Nelson Network, etc.
Hunan TV Station (Mango TV)
Independent broadcast copyright is a major trend
In January 2015, Baidu Video and Mango TV conducted "multi-screen synchronization" content cooperation. Users could search and watch all contents of Mango TV on Baidu video.
On January 7, 2015, “Together with the Good Timesâ€, the online flagship store of Mango TV Internet TV online and offline brands officially started operations. Up till now, Mango TV has been implemented with more than 40 domestic and overseas terminal brands such as TCL, Samsung, Haimedi, and Changhong. In cooperation, the opening of online and offline brand flagship stores integrates distributed product sales channels, with the aim of deepening gene integration between content parties and channel partners and stimulating sales of terminal partner companies.
In October 2014, Mango TV Internet TV launched the "VIP WeChat Payment" function. Users firstly bundled WeChat with scanning and payment of two-dimensional codes, and then launched "WeChat Payment" in their circle of friends to use their own. Social Relations Find a friend to pay for the VIP service of Mango TV.
From October 1st to 7th, 2014, Mango TV Internet TV jointly launched the “One Who Can Get Tesla†One-Year Second-Shot Campaign with a Happy Purchase, to test water internet TV shopping and expand platform content services.
On September 9-11, 2014, Mango TV 4.0ios and Android mobile client were released online to fully optimize the video browsing experience of Mango TV mobile terminals. Mass content will be updated on PC, mobile phone, Pad, and Internet TV simultaneously. , Further improve Mango TV's full-platform product system and consolidate the "one cloud and multiple screens" layout.
On August 25, 2014, Hunan Satellite Television stated that in 2015, it and Mango TV jointly invested RMB 1 billion in self-produced dramas and customized drama productions to create a concept of “dual play aloneâ€. Afterwards, it will continue to introduce external funds. In addition, Mango TV will also launch a comprehensive broadcast strategy. The entire network will broadcast all of Hunan Satellite TV's strongest IP content.
In August 2014, Mango TV stated at its 2014 business seminar. With the increase of discourse power of licensees on OTT set-top boxes, Mango TV has strengthened cooperation and services with box manufacturers based on the original licensing model. In addition, Mango will try to collaborate with terminal partners to explore sustainable OTT video revenue models. Moreover, Mango TV plans to invest 3 billion yuan in content, technology, marketing, etc. within the next three years. Mango TV will use the promotional resources and platform of Hunan Radio and TV as a whole to promote its partners' OTT set-top box products.
On June 25, 2014, Hunan Cable and Mango TV reached a strategic cooperation, and the "Mango TV" on-demand service went online in the province of Hunan, covering 5 million cable users in Hunan.
OTT smart terminal product cooperation
On January 16, 2015, the open-car eight-core TV box H7 was officially launched, and the product was equipped with Mango TV.
On December 24, 2014, ZIVOO released two network set-top boxes - Green Man and Smart Box Mango Edition (Kit Box & Mango Ice). Both TV boxes access the content of the Mango TV license.
On September 22nd, 2014, Mango TV and UTStarcom launched a dual-brand egg video box. The content licensee is naturally mango TV. It has mango TV content, mango variety shows, and games and applications. Mall and so on.
In September 2014, Taitek Box WEBOX announced that it will use Mango TV content broadcast control platform.
On September 17, 2014, Nuts introduced the G1, a smart home theater terminal, which chose to partner with Mango TV in the video content platform.
In August 2014, TCL and Hunan Broadcasting and Television jointly launched a 55-inch and 40-inch mango TV+ TV. It is connected to Mango TV content broadcast control platform and has many hot content of Hunan Radio and Television.
On August 7, 2014, TCL released an OTT TV box with seven V-boxes, and the product reached an agreement with Internet TV licensee Mango TV.
On June 24th, 2014, Tongfang launched Cloud Can, the flagship product of its smart home center, in the smart home area. This product cooperates with Mango TV to provide genuine ultra-high definition Internet TV content such as TV series and movies. It also supports Program on-demand, viewing, time shift and other functions.
On June 22, 2014, Samsung stated that in the future, the Samsung TV-based Internet TV platform will enter into cooperation with the Mango TV platform, and the models produced and sold in 2011-2013 will also be upgraded and all will be updated to the Mango TV platform.
In April 2014, Infik released the TV box box mango flying box. As its name suggests, this product is selected on the content platform Mango TV.
In 2014, Shenzhen Evergreen Technology Co., Ltd. launched the mango music box series, which is licensed by Mango TV.
On April 29th, 2014, Baidu officially released Baidu's video stick. 3 In terms of content, this product entered into cooperation with Hunan TV and TV Mango TV, CNTV Future TV, and Huada Internet TV licensees to introduce genuine ultra-clear content.
In 2014, Haimeidi released a mango Q Q2 with a quad-core eight-display network set-top box in the Mango Q series. In terms of content resources, the product has built-in Mango TV to provide massive free-of-charge movies, variety shows, animations, and documentaries.
In addition, Tianshang Mango Shangpin, Haimei Di Mango Q, Mango E Group, Top Settee Box, Kasuga Mango Box, Weisong TV Box, Jinyun TV Box, Galaxy Mango Tower and other OTT terminals Products are equipped with mango TV content platform.
Some events that seem to have no direct relationship with Internet TV but may have a significant impact:
On October 10th, 2014, Zhongnan Heavy Industry and Mango Media jointly initiated the establishment of “Mango Haitong Creative Culture Investment Fund (Limited Partnership)†and signed the sponsor agreement of Mango Haitong Creative Culture Investment Fund (Limited Partnership). The purpose of this outbound investment is to integrate social capital and intellectual resources, and to invest in the creative ideas of variety shows, music, movies, television dramas, games, mobile internet applications, etc. with the core of original content research and development. At the same time, the development of the Internet and mobile Internet development New media and other industries have potential for growth.
Mango Internet TV users As of the end of August 2014, the total amount of video content resources (genuine) of Mango TV (PC) has reached 204,000 (paragraphs), with a total duration of 73,200 hours. Internet TV develops according to the “membership†model, and profitability mainly depends on user fees. As of the end of August, the total audience of Mango TV platform (PC, Internet TV, mobile phone and PAD) and Hunan IPTV and mobile TV reached an average of nearly 20 million daily. In addition, according to the latest data of September 8, 2014 Shows that the number of active users of Mango TV Internet TV is 5 million, and active users remain at 30% to 40%. The ratio of set-top box to all-in-one users is 3:2.
Partner list: ZIVOO, Taijie, UTStarcom, TCL, Infik, Changhong, TCL, Samsung, Huawei, Haimeidi, Infik, Yigerui, Baidu, Tsinghua Tongfang and others.
Central People's Broadcasting Station (Yangguang Galaxy)
In January 2015, Galaxy Internet TV and Rainbow Music Media jointly announced that they will launch the “Very Clear Concert Hall†(live rainbow music) business on the Barley HD set-top box, and “Yangguang TVâ€, the content service platform operated by Galaxy Internet TV, will introduce rainbow Genuine music video content of music.
In January 2015, Galaxy Internet TV and Xiaomi officially announced that they had reached an all-round cooperation. The two sides will carry out a series of in-depth cooperation in the field of Internet TV. Millet's newly released millet box will be equipped with a Galaxy Internet TV platform.
On January 20, 2015, the 1905 Interactive Technology released the "1905 movie box series" three boxes. In terms of content, this series of boxes and the licensee Galaxy Internet TV reached a cooperation.
In January 2015, Peng Jin, vice president of Dr. Peng Group, revealed that Dr. Peng will promote self-owned brand televisions and products. This product will carry the content platform of the Galaxy Internet TV licensee.
In November 2014, iQiyi Internet TV Division was “acquired†by Galaxy. The business and operation teams will be taken over by Galaxy. IGI will give Galaxy its copyright, CDN resources and technology to fully support the development of Galaxy Internet TV.
On August 27, 2014, Dr. Peng planned to invest 30 million yuan in capital increase to obtain 9.09% equity interest in Galaxy Internet TV Co., Ltd. After the capital increase was completed, the registered capital of Galaxy TV was changed from 120 million yuan to 132 million yuan. The transaction is conducive to the rapid expansion of the company's online users through the promotion of Internet TV services.
List of collaborators: Dr. Peng, iQiyi, Xiaomi, Rainbow Music, 1905, etc.
2014 (Late Year) Trends of Seven Internet TV Licensees
CNTV
Content cooperation is a trend Internet TV, 4K is the focus of development
OTT terminal product cooperation is the main trend
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